Our values

Entrepreneurial
empathy

Rooted in our DNA is an unwavering empathy for entrepreneurs and business owners and their ventures, because we’ve been there before as well. We recognize the courage it takes to break into new territories and verticals, and we're committed to being your most trusted guide in these pivotal moments.

Integrity &
Transparency

Authenticity and honesty drive every interaction and recommendation. We prioritize open communication, ensuring that you retain full strategic control of your next go-to-market move. We provide clarity on our processes, full confidentiality of findings, and also highlight the potential challenges you might face with your market entry.

Data-Driven Decision Making

We believe in the power of data. By tapping into the best sources available and integrating them into our methodology, we ensure that every component of our product is grounded in reliable and actionable intelligence.

Partners and affiliates we collaborate with

Strategy deck
Growth strategy
Competitive strategy
Market prioritisation
Strategy deck
Growth strategy
Competitive strategy
Market prioritisation
Our Team

The minds behind EntryMapper

David Mas

Chief Commercial Officer

Anoosha Fatima

Projects Director

Pieter Swart

Co-Founder & CEO

Perttu Jalkanen

Co-Founder & Chairman

Testimonials

What Client Say

Strategic clarity for market entry

We help companies, investors and advisory teams make expansion decisions with more clarity, stronger evidence and better execution readiness.

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